New Mount Vernon President & CEO

This photograph, taken last Tuesday, reveals Mount Vernon’s soul.

Vernon’s Mount Ladies Association… sorry that should be the Mount Vernon Ladies’ Association has just named Curtis G. Viebranz President and CEO. As the press release states:

Viebranz brings to Mount Vernon more than twenty years of experience at major multinational Internet and cable enterprises, including a successful tenure as president of HBO International, the global arm of Time Warner’s Home Box Office unit. Prior to that, as Time Warner turned its attention to digital distribution strategies, Viebranz was tapped to serve as the first president of Time Inc. Multimedia. During his seventeen-year career at Time Warner and its predecessor company, Time Inc., Viebranz built an impressive resume, also serving as president of Time Inc. Europe and HBO Video.

Based on his experience at the Home Box Office network, we believe Mr. Viebranz, while not trained in museums, preservation, archeology, or history, is exactly who Mt. Vernon needs at the moment. He will help bring the organization firmly into the twenty-first century with renewed public programming and a proven track record of creating hit shows.

Here’s a sneak-peek at some of the new online programming we can expect under Viebranz’s leadership:

Six Feet Under: a documentary on Revolutionary War medicine.

Washington ’88: a mockumentary of Washington’s first campaign for president.

Lucky Lafayette: A sit-com about a young French general’s search for glory and romance among America’s founding mothers.

Sex and the Slave Quarters: Follows the lives of four Negresses who confide in each other and remain inseparable due to their enslavement.

John Adams: the same mini-series as before, with more Washington screen time.

Angry Boys: mini biographies of the Continental Army Officer Corps.

Stagecoach Confessions: Find out what yeoman are really doing after dark!

Little Britain USA: An in-depth look at Tories.

Bored to Death: Mt. Vernon’s new fall education programs.

Perversions of History: A behind-the-scenes look at the running of Mount Vernon.

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